First, start from our customers , people see their favorite jewelry after only want to buy, so the jewelry sales called "impulse type" shopping, there is a greater number of customers just want to come and see , and no intention to buy , so we want to define our notion of consumers jewelry . Jewelry prices generally in the tens of dollars , or even a few hundred dollars , from the customer's point of view the concept , very few people to accept more than a few hundred dollars of jewelry manufacturer .
Do you have to understand that jewelry sales are not sold to customers jewelry itself, but the accessories give customers ' expectations. Allow customers to bring this piece of jewelry she imagined how beautiful post , stylish , attractive and good taste . Improve customer turnover probability , which is operated jewelry store prerequisite for success .
Customer needs in each region and are there differences in spending power , you have to be picking the actual situation . Such as 80 % of customers requires 100 yuan of goods , 20% of customers need a little better product ; there you can also be broken down , such as What percentage of 10-30 yuan 60 yuan 30- What percentage etc. .
Latest fashion magazines out what new jewelry , and now the hit television show, what is the heroine with jewelry , which you have to understand , and to quickly find sources put it in your container .
Finally do long-term business , sales is the key, if the customer to buy back the jewelry factory quality problems or do not like it when you want to change your attitude at this time to buy time than her attitude even better, because you are not just today she once business is done , look to the long term , you want her to be your long-term customers.
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