Jewellery brand how

What brand of gold jewelry supplier? Old Phoenix , Chow Tai Fook , one hundred Thai jewelry, long into the old temple, a hundred dishes jewelry. The longer history of the brand, will certainly be his advantage, but their prices are much higher than the market , as they are to sell at craft and style , he will put brand value are also included , some discounts may exceed the weight of about 2 times the price of gold .

 

In fact, buy gold jewelry , not necessarily to buy branded gold jewelery , gold jewelery as long as the purity achieved, where are all the same , I believe many people buy gold jewelry manufacturer or for bottom pressure , in order to hedge against inflation. Buying gold jewelry is simply the most important the purity and services , general business can achieve a good price , but it just is not so famous brand businesses . course everyone 's views and purposes are not the same, it's just a reference.

 

Comparison of gold jewelry are basically famous brand in Hong Kong and mainland China and Macao , Taiwan, far less than the gold .

 

Hong Kong's most famous jewelery factory brand to an CTF . Fashionable and exquisite workmanship . Many new CTF gold processing processes are invented, often imitated by other brands . Chow Tai Fook gold purity is second to none , fully guaranteed " four nine ." Other brands difficult to do .

Gold jewelry is not suitable for investment

Quanzhou people want to switch to jade , but found that hard to find "affordable"from jewelry supplier

 

"October" after the wedding season , gold sales have also entered the small off-season , the city has sold gold parties, " gold remained at low levels in recent days , but consumers have not ' buy ' it ." Number gold jewelry shop staff said, and now consumers do not buy gold jewelry because the General Assembly decided to buying gold and downs , and most people are more willing to pick high processing fees , chic style jewelry.

 

Last week, nearly 3 percent decline in the international price of gold . The New York Mercantile Exchange, December gold contract rose $ 1.50 Monday to close at $ 1,314.70 an ounce , or 0.1 % This is the main contract in the past three trading days since the first closed up.

 

Gold jewelry is not suitable for investment

 

"This year the price of gold fell, gold jewelry was the jewelry store to buy, but in reality is consumer awareness of a misunderstanding. Now, consumers tend to purchase gold rational ." Xu Lin Chen Xiangkeng jewelry relevant responsible person said , the gold jewelry, Lunar New Year gold bars, gold ornaments and other consumer goods zodiac are not suitable investments. He said gold jewelry, like rings, necklaces , earrings , etc., they have a high added value , there are basically 30% of the premium. Because gold jewelry sales price and the intrinsic value of raw gold quite different from bullion to gold, jewelers spend a lot of effort for processing production , came out as a craft , to add manufacturers, wholesalers , retailer's profits, in the middle of all costs by the final purchaser commitment. "In addition, gold and silver jewelry in daily use are subject to different degrees of wear, old gold and silver jewelry will realize its price will be greatly reduced ." Chen Xiangkeng said.

 

Turning to gold investment strategy , the bank people Shi Wupei Hill suggested that gold is a traditional safe-haven commodity , as a portfolio of household wealth , gold should occupy a certain proportion of the proposed gold investment share remained at between 5-15% . "For ordinary investors , the best gold investment products is the direct purchase of investment gold bullion , gold bullion standard processing costs low , a variety of additional expenditure is not high , and the realization of the standardization of bullion is very strong ." It is understood that investment gold bullion worldwide can be easily traded , and most of the world countries and regions on the gold trade does not levy transaction tax.jewelry manufacturer

 

Still need to develop high-end jade market in Quanzhou

 

" Compared to gold , jade appreciation of space is actually bigger ." One who laughs Quanzhou line , "Now consumers often came into the shop consultation, the price you want to buy a thousand dollars and good quality jade , but it has been completely impossible . " he told reporters that in recent years the price of jade consecutive annual minimum 30% of the increase, so the market should be medium-quality jade to buy one or two million . Because jade mine for a long time , with good ingredients and increasingly rare , the price is getting higher and higher , it is a good seed material prices rose about 50%. He pointed to a bracelet , said , "The quality of the bracelet a few years ago may be able to win the 5,000 yuan , but now have over a million of ." Moreover, the more high-end good jade , appreciate faster , greater appreciation of space . "However, where there are some factors that financial speculation , so investors must choose carefully treasures, that has the effect of long-term appreciation of the investment ."

 

Chen Xiangkeng told reporters that the current market for high-end jade Quanzhou demand is still relatively weak , consumers are still primarily for the purpose of accessories , " jade sell better now mainly concentrated in 10000-30000 yuan between the high-end jade, mostly for their own use or to give as gifts . " he said the price of high-end jade reach hundreds of thousands or even hundreds of million , the average consumer is difficult to accept . " Jade collection in the northern market response would be better , the current market in Quanzhou training may also require a longer period of time ."

 

Insiders cautioned jade collection of investment , first look at the material . To choose high- quality jade , it is best " ice kind " and above varieties. Jade easily realized because such resale . Second, we must choose famous masterpieces . To delicate carving , modeling to innovate, such works generally more popular in the auction market .from oem jewelry factory

Silver jewelry special rectification work

 To strengthen national cultural products and tourism products quality supervision , and comprehensively improve the overall quality of Guizhou Miao silver products , standardize the market order Miao silver production, processing , October 23 to 30 , Guizhou Provincial Quality Supervision Bureau in Guizhou Miao silver jewelry supplier focus areas southeast statewide organized a special work , and urge enterprises to strictly enforce the " geographical indication Miao silver " (DB 52 / T 760-2012), to crack down on adulteration or impurities , shoddy, nonconforming posing qualified other illegal activities.

 

First formulated and issued the Miao silver products special rectification program to determine the focus of remediation area , clear job responsibilities. Second is to strengthen contacts and communication with relevant departments , and the " doubles " The Office , jewelry manufacturer business and other departments to carry out joint enforcement inspection, Kaili , Xijiang tourist attractions and other key areas to carry out concentration and control . Third, give full play to advantages of science and technology law enforcement crackdown on quality silver jewelry, conduct on-site verification, greatly enhancing the effectiveness of law enforcement crackdown . Four is to urge Miao silver jewelry production and processing enterprises to strictly enforce local standards silver jewelry , Guizhou Province , to further standardize the production and business activities , improve product quality silver jewelry factory industry .

Brainstorming for the transformation and upgrading

Market will always exist only unfashionable products

 

Hongye Jewelry has always butt foreign jewelry supplier chain, which is Hongye in the economic crisis remains reasons for the growth . Hongye five times a year to participate in the Hong Kong exhibition , each time carefully prepared , including exhibits and stand design for the three months to participate in an exhibition to do the preparatory work . Current Yiwu jewelry enterprises are facing difficulties , indicating that companies can not withstand the test of the previous marketing channels . Yiwu many generations processing enterprises, to fight with the world famous chain institutions, in order to have stable processing list .

 

U.S. jewelry sales in the world , but the market is European and American popular apparel accessories to go along , to understand the local customs and culture , in order to grasp the trend, rather than go abroad to buy products, claiming payments follow suit . Do not blame no market , the market is always there , only unfashionable products.

 

How to improve the future of corporate sustainable competitiveness , the key is to enhance the quality, service, manufacturing capacity, to achieve the most effective integration of resources ; processing enterprises should strive to create their own brands , enhance corporate profitability ; corporate restructuring , product changes , should be in the market transition before such enterprises have more vitality .

 

Carry forward the older generation " feather for sugar " spirit of service

Jin Shao Four: Love Ornament GM / Zhejiang Jewelry Industry Association executive vice president

 

The older generation have their burdens feather for sugar , Zoucunchuanhu , arduous journey served millions of households. Now break older people who rely on Yiwu market , the peddler into a shopkeeper in the International Trade City business stalls , some open factories , some do foreign trade . But companies need to carry forward the older generation , " feather for sugar ," the entrepreneurial spirit, enhance corporate soft power , grasp the internal management , focused only on quality , and to develop a reasonable price , " Miyoshi a fair, ie , good reputation, good quality, good service, fair and reasonable price . " while improving staff quality , the implementation of standardized operation , emotional management, through products and services , customer service households, logistics services, so the efficiency of services , thereby enhancing the value of the products , increase brand competitiveness soft power . We put the customer complaints when the baby , the customer's problem is our problem .

 

Seize the current opportunity, butt chains abroad

Weng and : Hang ornaments general manager name

 

Now Yiwu jewelry industry , a great stormin momentum, like a tsunami hit, can survive the quake enterprises each have their own characteristics. Relative surplus of the product , the company's channel expansion has done everything in the case , cooperation with foreign chains , there will be more rewarding. In fact , this is the inevitable outcome of the economic downturn , because a lot of Qingdao jewelry business failures, a large number of foreign chain transfer orders to Yiwu , Yiwu enterprises seize if this opportunity , but also enhance the quality of their own a unique opportunity .

 

Yiwu into the emerging markets of pearls

Wu Qinghua : Base where pearl farming , general manager

 

Every year the output value of 20 billion or so of pearls , the output value of more than half of China . However, China 's jewelry manufacturer and fashion jewelry in the world, no brand influence, the only hope to the world 's freshwater pearls. South of the Yangtze is the world's best freshwater pearl farming areas, 70% of the freshwater pearls are farmed Jinhua , Yiwu therefore has excellent resources.

 

Yiwu pearl industry needs to get the government's attention , which is the pearl dealers Yiwu many voices , I hope the Government to arrange the pearl industry, market stalls, local pearl resources to play the advantages of Yiwu International Trade City and the platform edge , attracting businessmen come Zhuji pearl etc. and expand the global market , thus forming a pearl emerging markets .

 

Pearls can act of transition products , play the role of an upgrade . Yiwu, the pearl market well , and then leverage existing jewelry market , attracting stationed in the jewelry industry , such as gold, silver , jade, gems. The " Pearl" only " treasure" , the " Pearl" well, "treasure " natural agglomeration . Yiwu jewelry transition from pearl to get a breakthrough, Yiwu jewelry market will also be increased from alloy transition to semi-precious stones , which is consistent with the Yiwu municipal government and the jewelry industry associations , the jewelry industry towards high value-added jewelry upgrade plan.

 

Now Hong Kong is Asia 's jewelry center , but only a transit point for pearls , South Sea pearl auctions in Hong Kong , Hong Kong exhibition freshwater pearls , the pearl once Yiwu market bigger and stronger , then it will become the world Yiwu jewelry distribution center, Apart from Hong Kong jewelry become a transit point , at that time , will be set Yiwu fashion jewelry , jewelry for the integrated center.

 

Do business is to do quality, do the brand culture must be done

Xu Guoquan : Noel Kim , general manager of

 

We would like to take " feather for sugar re-start " in the east , grasping quality, do culture , enhance brand competitiveness. Yiwu jewelry business product management must be raised to a height of life , the product is the life , do not do product , that is strangling business. Only hold the product quality piece of high ground, enterprises can grow hope. Our product management is bloody , doing well on the dismissal of employees.

 

As the market more competitive , so the brand should first culture. In the past in the army , I know the revolutionary spirit is the soul of the army . Corporate culture is the soul , so that enterprises can adapt to the market , but also permeated with employees in the socialization process of the formation of values ​​and world view, these values ​​through a variety of activities and corporate philosophy manifested in the form of corporate real culture. Yiwu jewelry Erterprise are made ​​from products, so sales do wholesale developed slowly , but now Yiwu jewelry enterprises must have made ​​the brand mission, determined from the second-tier brands to brands transition as efforts.

 

Support the brand quality , brand support the market

Xieming You : Jewelry Co., Ltd general manager Omar

 

Yiwu alloy jewelry factory business is still in the majority do product stage, while the market is already saturated alloy , copper, silver and semi- precious stones jewelry ornaments is the new trend. Yiwu jewelry companies only good brands, products will have a price advantage , you can get benefits and added value , which in turn support the factory to do a better quality product . So we have to grasp the " feather for sugar re-start ," the opportunity to walk the road of branding , quality and support the brand , brand support the market , market support channels .

Jewelry market contract fraud

Recently, the Zhejiang Jinhua Yi Urumqi happened to the suspect who purchase jewelry supplier small jewelry processing semi-finished products into hiding after the implementation of the contract more than a case of fraud . According to statistics, from September to October this year , the police received a report of these four cases . Yiwu police issued a warning , beware of this jewelry to purchase semi-finished products under the name of the contract of contract fraud .

 

Case

 

August , the suspect Qinmou , Hwang , Tan Moumou prior premeditation by Tan Moumou suspects pseudonym "Qin Yan " rented buildings Yiwu Xing Area with a small storefront to operate jewelry grounds has to Kongmou , Zhongmou other small jewelry processing by more than 10 fraudulent purchase of several hundred thousand dollars of jewelry semi-finished products , finished products and goods for sale cheap to Zhu et al , in early September after the escape and hide .

 

Since June , the suspect Yu Mou , Liu , Chen , Zhou and other four people , has in Yiwu City streets Wuji Village , Sue Town , residential streets after last week's Village rented housing to the procurement of goods for the name first to the small front office renting who swindled a number of jewelry jewelry processing semi-finished products , and then transferred at the next place to rent housing, further processing by other fraudulently obtained a number of small jewelry jewelry, this way , crime suspects Yu Mou and others from Yiwu smalljewelry manufacturer processing by Fumou , et al Department Tanmou deceive 500,000 yuan of goods .

 

August 25 , alias " Zhang " the man rented Yiwu Xing small storefront Area with numbers , with a pseudonym " Lee " men and alias " Mengmou " woman to operate mainly jewelry , and other 50 come to Dingmou name jewelry processing by small to deceive 200 million of finished and semi-finished jewelry, go into hiding after October 25 .

 

Analysis

 

Police handling characteristics when analyzing cases that in order to conceal their identity to commit crimes, suspects generally avoid the informal market , usually by way of a pseudonym in the streets , the town rented storefront and housing. In the rental does not produce identity documents , leaving no real name, not even signed a rental agreement with the owner . Suspects often choose jewelry industry developed urban crime , the perpetrators generally not a crime to leave . Crime groups is relatively concentrated, usually suspects are engaged in jewelry production and processing or have been engaged in the production and operation of the industry , for jewelry raw materials, production processes, distribution channels and production managers are more familiar with the situation . 3-4 a partner crime to operate jewelry in the name of a small jewelry by obtaining contact information processors , processors initiative to contact them small jewelry jewelry purchases finished products, semi-finished products , and agreed to a two-month settlement payment deadline subject to paragraph knot suddenly go into hiding before the time expires .

 

Countermeasures

 

On the one hand , to strengthen the management and rental housing inventory . For short-term rental store operator, signed a rental contract is not the operator, the operator of a false identity to promptly investigate the non-registration of the identity of rental housing landlords should be punished , squeeze the perpetrators of such crime place to go . On the other hand , to strengthen the small jewelry factory processing by publicity and education to improve their awareness of prevention and ability. Small jewelry processing are mostly low levels of literacy , legal awareness , the vast majority of small jewelry processing in the transaction process is not signed a contract with the buyers do not verify their identity information , so that buyers go into hiding after police information is difficult to find its true identity . Re the one hand, to strengthen the case judged the information and publicity , particularly the police, early warning platform , radio, television, newspapers and online through analysis of cases with similar ongoing publicity .

Korean jewelry business no turning back

Since 2007 , from Korea jewelry supplier processing enterprises gradually withdraw from Qingdao , until 2012 , leaving the South Korean enterprises in China are numbered . Recent news that some South Korean companies began to move back to Qingdao , Qingdao jewelry Reporter recently interviewed industry insiders informed of the situation .

 

 Costs skyrocketing , back hopeless

 

Jewelry processing is a labor-intensive industry , the last century , Korea jewelry processing enterprises chose to move large numbers of Qingdao , first, because it was far less than the cost of production in China Korea , manpower, materials, and logistics and other aspects will be substantial savings substantial funding , and secondly also due to geographical advantages , Qingdao , import and export trade developed and closer from Korea . Today, with the rapid development of China's economy , the cost of production increased year by year , to unprecedented pressure on South Korean companies , so they choose to move to the current costs are still low in India, Vietnam and Mexico . Therefore, in order to control the cost of production in terms of Chinese prices unlikely back 20 years , Korean companies would no longer move back to China .

 

Korean enterprises to go, industry is still

 

Although Korean enterprises gradually withdraw from the Chinese market, but happy is that after nearly 20 years of development, since a large number of Korean jewelry manufacturer business driven the growth of local Chinese jewelry factories , especially in already rooted in Qingdao , advanced manufacturing technology and R & D strengths jewelry procure Qingdao region into a docking bridge the international jewelry market . Since the Korean enterprises to move back when the powerful local processing enterprises hired a former South Korean companies working in the designers and managers , which directly enhance the company's design and management capabilities. Qingdao Li Jinsheng Jewelry Association , said: "Korean is a synonymous with fashion , but consumers do not know Korean jewelry is actually Qingdao original, almost all of the world's jewelry fashions are from Qingdao this huge research and design center ."

 

China 's economic development , rising costs , Korean companies divestment trend is irreversible , but the important thing is brought up by the South Korean national jewelry business jewelry factory industry is still developing steadily , with a strong technical and design basis and gradually into the industry, technology-intensive industries and through the chain to create a low-cost operating environment , to achieve long-term sustainable development.

A major breakthrough in jewelry material

Qi is golden paddle light crystal jewelry supplier(regent) of the brand . In 1970 only 18 years old Qiuhong You in Taiwan founded his own jewelry company , was Taiwan's first jewelery-making companies. In 1981 he set up a branch in Singapore in 1989, moved to China Yiwu jewelry center in 1993 moved to China Dongguan Changan is China 's first fashion jewelry companies. Gold jewelry for decades paddle product development, leading the industry in popular materials developed by the golden paddle is also in the forefront of the industry .

 

 2002 began the development of the propeller Qi light crystal, officially goes on sale in 2013 , has made China 's invention patents and utility model patents. But also by the Ministry of Commerce as business integrity demonstration enterprises, Chinese jewelry manufacturer Innovation of the Year Award.

 

Qi optical crystal can be widely used in jewelry , clothing, footwear , bags , cell phone case , etc., select Qi optical crystal is to choose and fashion , and pop standards, but also mean that you find the one reliable partner .

 

Crystal has always been to lead more than 24 % of the standards, but monochrome production capacity , must be several tons , dozens of tons , so to develop a new color , proofing is the most difficult problem . Qi optical crystal is completely possible small batch production , such as cutting large quantities of it to be easier , while the company designed the thousands of shapes, thousands of colors for customers to choose , also has a lead-free , personalized custom , proofing and convenient. Qi optical crystal elegant chic, dazzling high degree , better than similar crystal brilliance. Qi optical crystal jewelry factory industry to market is a major breakthrough.

Rookie Jing Yan Zheng-hui jewelry brand

First, the domestic and foreign buyers gathered exhibitors rewarding

 

The exhibition organizers highlighted the sense of service, not only in various media stepped up publicity efforts , and pay more attention to cooperation with industry associations . Organizing and "fashion jewelry supplier newspaper " China Jewelry Network have established deep cooperation, through the media industry to promote and attract more exhibitors and buyers . Careful organization participating companies , are able to make a lot of customer interest . Exhibition hall full of people, the next single after another inquiry . Organizing committee invited foreign buyers , fashion jewelry at the invitation domestic buyers and Chinese businessmen around the jewelry Network invited representatives from a total of 1,000 people , greatly enhance the jewelry exhibition hall popularity.

 

 Second, the new brand new concept Jing Yan Zheng-hui

 

This year's Fair Pavilion professional jewelry accessories special equipment enterprises increased, especially jewelry industry leader "Oops " first appearance Yiwu Fair , its hardcover romantic fairy tale cottage , to show the charm of the brand with the concept of consumption , so that customers stop pictures . Sunbeam 's nest shape, Xing Mei spacious, sophisticated jewelry accessories , silver platinum Lee elegant patina , etc., so that customers whom shines . There are many new brand on display , such as love of jewelry, edge of wood together, Fengyuan jewelry, jewelry, and other best of both worlds ; AP jewelry to ten special decoration booth , highlighting the new concept of accessories , with beautiful models show, fashion accessories continue to attract customers feel a strong atmosphere and cultural tastes ; Qingdao jewelry companies under the leadership of president Li Jinsheng , pushing participate in the Fair , booth layout more compelling exhibition Korean version of the element advantage. In short, the current Fair exhibition area jewelry manufacturer grade, degree of internationalization have been further enhanced.

 

Third, the use of new media , boosting corporate branding

 

"Today you micro yet ? " During the show , most of the jewelry business was held in front of the booth to send gifts to sweep the two-dimensional code on-site activities and micro-channel through the microblogging platform to promote. Accessories from this exhibition can easily find more and more attention to the jewelry business professional, international , market-oriented , brand development, and focus on marketing diversity.

 

Fourth, trends released , environmental protection has become the mainstream design

 

2013/ 2014 China Commodity City jewelry industry trends conference during the exhibition was held on October 21 . First, the design of safety and environmental protection into the mainstream , and in the material and workmanship with outstanding environmental philosophy ; two non-mainstream creative jewelry show personality , carries people longing for freedom , the performance of young people to subvert the traditional , individuality side ; Third, the high-end fashion jewelry designer clothes with international cross-border integration and development , a meteoric rise . Yiwu jewelry enterprises to actively hand international brand apparel companies , business cooperation . Currently Midland and Trade Company in several European countries have set up R & D institutions , registered foreign brands, successfully broke into France, Italy and other high-end fashion industry , restructuring and development of Yiwu jewelry factory open up a new blue ocean.

Exposing silver jewelry manufacturing industry insider

 Recently, the Guangdong Provincial Geological Test Center in Guangzhou City Children silver jewelry supplier wholesale conduct special sampling found that nearly half of the children's silver jewelry samples of lead, antimony excessive levels of harmful elements .

 

It is understood that China silver jewelry market, 40% of the production comes from Fujian . Yesterday , the reporter visited the market found in Fuzhou , the market appeared some irregular silver jewelry , some businesses selling country prohibited without imprint , no markers and identify the content does not meet the "gold and silver jewelry labeling regulations" of gold and silver jewelry.

 

Experts said that the current low cost of silver , the public only purity testing , basically do not do chemical composition testing. If the silver jewelry mixed with toxic metals , long-term wear the body will , in particular, would adversely affect children .

 

Fuzhou market

 

Some silver jewelry wholesale store selling branded imprint failure to state regulations

 

Yesterday, the reporter visited the Pavilion Street , East Street , City, and other special art wholesalers and retailers , find some silver jewelry manufacturer according to the specified mark .

 

Along the way, in Fuzhou six special Art City jewelry wholesale , wholesale third floor of a shop staff told reporters that the children are basically silver pendant " 990 ", and the purity of silver will be higher , and the " 925 " is generally used in a small pendant , because "925 " containing other heavy metals , but also relatively easy stereotypes.

 

Children in a silver pendant , the reporter did not see that in the above silver jewelry of any information. Reporters asked , the staff said, " may be the manufacturers forget playing ." According to its introduction , the store silver jewelry manufacturers in Fuzhou .

 

In another jewelry wholesale stores , the reporter also found a child ornaments no imprint, silver jewelry can be pointed staff paper labels on the packaging says , "Look , here, 990 ."

 

Reporters in the Pavilion Street , Dongjiekou other retail stores found are marked silver jewelry factory silver jewelry in silver purity. As for what other ingredients which , wholesalers and retailers sales staff could not answer .

Gold Package Silver jewelry appeared Fuzhou

Recently, Wenzhou several pawn is called the "Golden Package Silver " fake jewelry supplier has repeatedly deceived . Just two months , it was relying on fake gold 17 cases of crime , successful deception from four pawn go more than 130,000 yuan . Reporters learned that the same scam has happened pawn industry in Fuzhou , a pawn shop once again cheated more than 20,000 yuan . Fuzhou pawn Insiders said that the reason why crooks often successful , in addition to means of forgery "advanced ", the description of the pawn industry itself , there are some loopholes in the inspection .

 

" Gold Package Silver " pawn jewelry had Yung borrow

 

Last November, Changsha man Yang hand tight, as soon as possible to raise money, he decided to take some of the "Golden Package Silver " fake jewelry to pawn shops to try their luck . The so-called "Golden Package Silver " is in the layer of gold -plated silver surface , posing as gold jewelry . November 13 , Yang went to the a pawn with a "Golden Package Silver " bracelet when 4,000 yuan . Tasted the sweetness, from November to the end of December last year , Yang and others from Wenzhou 4 pawn has cheated more than 130,000 yuan . Where a pawn has nine times cheated nearly 10 million.

 

Yesterday , Fuzhou Road, near a pawn eight hundred seventeen appraisers Lin introduced, this "Golden Package Silver " pawn jewelry has appeared in Fuzhou . Mr. Lin said that last year there is a customer brought a pawn bracelets and gold necklaces come and claim their money urgently . Pawn identified personnel by visual observation and preliminary testing of instruments , pawn goods have not found adulterated , and this single business , there is only 26 grams and more necklaces , bracelets weight and more than 50 grams. Later, when the processing of these two products , the identification of personnel only to find bracelets and necklaces are only coated with a thin layer of thousands of gold , and there are all silver, gold and Baiyin Dian when the prevailing price difference , lost more than pawn shops 20,000 yuan .

 

Mr. Lin said, when crooks been able to succeed , one is not pawn this single business to fully assess the risks , the effect caused by the negligence of staff identified errors ; the other hand, these two "Golden Package Silver " Jewellery in fraud technique is very "smart " jewelry manufacturer surface flawless , professional equipment can successfully hidden from detection .

 

The public should be wary of cheap buy gold trap

 

" The pawn easily cheated behind , in fact, exposed many loopholes in this industry , should be vigilant Press pawn ' norm ', others brought when things generally only take non-destructive testing, which perhaps this is a mishap . " yesterday Fujian pawn Association official said , in general, gold and silver jewelry pawn qualification is not a problem , but now increasingly high levels of fraud , some professional pawn division occasionally makes mistakes .

 

In addition , according to the " pawn management approach " and other relevant regulations, only in the pawn pawn expired and when households do not redeem , not continued when the case to less than 30,000 yuan on the valuation of the absolute amount when the goods themselves. Some pawn behavior for convenience when households redemption , and perhaps also to the next when the product easy to sell themselves , generally not on the gold and other valuables for destructive testing, often identified with the naked eye , it can also be easily abused .

 

In response to these phenomena , the industry also made ​​some suggestions : for example enhanced Pawn practitioners identify true and false when product awareness and prevention capabilities ; make good use of the existing card reader , check the customer's identity ; pair pawned as required customers purchase invoices ; genuinely encounter "cheat when " should be abandoned because of the pawn "face" or fear of affecting the reputation of the mentality unwilling to report timely alarm .

 

Experts said yesterday the Gemmological Association of Fujian Province , Fuzhou, those currently in the "Golden Package Silver " jewelry factory mainly appeared in some pawn shops , and gold recovery Fuzhou brand gold shop and shop encountered mainly doped iridium jewelry. "Whether it is the ' Gold Package Silver ' or ornaments can be used iridium -doped fire and destructive testing methods make it betrays itself , for ordinary consumers, without specialized testing means it is difficult to identify true and false , so ordinary consumers to buy precious metals should try to choose malls and gold shop regular brand of products , should also be wary of ' cheap buy gold ' trap . "

Natural amber jewelry trends into

Natural amber jewelry supplier become the focus of the exhibition , attracting a large number of domestic and international jewelers and jewelery lovers . Polish amber jewelry famous brand " Tears of Time " The launch of the " Underwater World " as the theme of the five series of products are made of natural amber stone, with exaggerated alternative design and pure manual processing , very eye-catchers . From Europe's " Tears of Time " amber jewelery combines many Chinese cultural characteristics , except with silver , pearls, coral, turquoise and other natural precious materials , but also in particular into the jade, porcelain , ancient coins and other Chinese elements, the Western and a perfect blend of ancient and modern culture of fashion , jewelry gives more cultural connotation and design , attracting more and more the pursuit of personalized, high -quality domestic fashion .

 

  "Time Tears" co-founder and chief creative designer Anna libraries do La Sika Ms. Amber soft spot for ten years in the fashion industry by virtue of experience , she believes that unique design, handmade natural amber Jewelry is both precious jewelry , but also a fashion personality " tide things ", both showing the noble values ​​, but also reflects the refined taste handmade texture . Also love jewelry fashion beauty woman Miss Qian that amber jewelry is more peculiar than the other , and ultimately decided to join the amber industry , to establish a " harem amber jewelry line " and served as the "time of Tears" China distributor. In her eyes , amber is the oldest , most historic and most living fossil organic jewelry is jewelry manufacturer can replace any of the same material , and " Tears of Time " design concept is very novel, unique creativity, can be a good reflect the wearer's connotation and temperament, in the jewelry fashion industry, consumers of all ages will bring vigor and vitality. Lee came to view the exhibition is an experienced jewelry lovers , he believes that natural subjects, handmade amber jewelry is beautiful and full of historical connotations , unlike other jewelry, is his favorite.

 

  In recent years, the fashion jewelry industry, the proportion is growing. Some experts have analyzed 2013 autumn and winter will be more respected natural materials , high- quality , unique personal style, large volume , there is a strong sense of jewelry . Natural amber resource scarcity , modeling unique, and carries a strong historical and cultural heritage, will become the jewelry factory trend of the sector of the " favorite" , by the trend of people sought after.

Trinket Requires personality characteristics

 According to the consumers reflected actually come to the North Fourth Ring Road in Beijing family still living museum house purchase , but found no store it. Actually home to the North Fourth Ring Road store clerk told reporters still houses had withdrawn shop. Reporters saw the gold source shop , where small size , few customers , the sale of goods is expensive, brand grade mix . In the era of soft furnishings , the store seems a bit behind the pace of the market and consumers .from jewelry supplier

 

 Housing market survey yet quietly shut down North Fourth Ring Shop

 

And actually home home life museum still houses a high-profile opening the contrary, still houses the North Fourth Ring Shop is quietly closed. It is understood that in April 2006 was home to home life museum still houses Jinyuan store opened its first store , the North Fourth Ring Road store opened in September of that year . At that time , actually home CEO Wang Lin Peng promised rhetoric aspirations : "Shang house home living museum 10 years to 7-8 at home in Beijing to open independent stores, annual sales income of 2 billion ." But now ten years not to, no expansion see , but the North Fourth Ring Road store is indeed quietly disappeared.

 

Reporters came under the Consumer reflect Beisihuan actually home , found out the museum still houses home life signs had disappeared , but the store has not seen in the ground trace , asking actually home front desk staff , they told reporters , the North Fourth Ring House has been dismissed yet , when asked about the time , two staff members a say in the end of last year , a representation in this year's April . The reason, said they did not know. From the network , and did not actually home Beisihuan announced withdrawal of shops and stores messages adjustments , and in the home actually still houses the official line , the reporter found , actually only in the presentation using the North Fourth Ring Shop ( adjustment ) in passing , the storefront shop schematic but there is no trace of the North Fourth Ring Road .

 

Insiders said : Beisihuan shop houses still had many of the introduction of imported brands , high prices , and in other shopping malls are also able to buy . Neither brand characteristics and advantages , but also lack of price advantage , so here because most of the customers are actually home to buy things to come here to send a coupon consumption , now home industry downturn, if it is withdrawn shop , it is likely is not profitable result Beisihuan shop .

 

Failure analysis is flawed jewelry manufacturer without personality characteristics

 

Actually home still houses Jinyuan store imported brands are more and more dominated by kitchenware and home textiles , decorative products are very scarce. Consumers have to reflect: jewelry type too small , you can choose too little, want to buy some decorative ornaments , which does not have the allure of the product , and some kitchen supplies in Suning , Gome and a number of shopping centers are available for purchase .

 

A Beijing decoration industry has many years of experience Yang said the house is still too few types of jewelry , although the high-end brands , but still confined to the textile and kitchen supplies , Beijing can buy many shopping centers do not have the exclusive advantage ; creative home accessories and mass consumer accessories are missing, for store sales and traffic also has a certain impact. In addition, the house still is not tempting for designers , designers are usually inherent in a few ornaments from Beijing market bargains or find manufacturers getting goods orders. Attention is now soft furnishings , high-end consumer customers will choose to go abroad or to buy bargains , and ordinary consumers will choose Ikea , Rite and other cheaper brands, more young consumers select through the network to buy, but most of the brand in the Lynx 's official website than in the store to buy a lot of benefits .

 

Startling discovery jewelry and house prices are still doubtful

 

Reporters found in the still houses the store , many products price tag is not obvious , using the early years of the supermarket price tag commissary use , the writing is also slightly above the print blurred . Among them, the sales staff asked by the reporter learned English Innis wood furniture brand a small blue and yellow bear head child hanger floor price of 598 yuan , but Lynx official website reporter found that this hanger is now a promotional price of 392 yuan , the original price of 523 yuan , much cheaper than the house yet . In addition, a paragraph and IKEA with transparent colored glass , then sell 320 yuan , while the IKEA less than $ 10, consumers have said that even know the quality is not the same , but exactly the same from the outside , 320 yuan to buy a cup or feel worthwhile .

 

Another reporter from the store found that in the high-end brands have cohabitation situation. In which the size of a brand called Meissener Two Goldfish Aquarium decoration , namely the sale of 580 and 1280 , respectively. This same paragraph with the rules of decorative goldfish aquarium , many wholesale markets in Guangdong has ,60 -260 per month, the reporter found that this brand is not imported brands, and Germany, a 300-year history of the jewelry brand name is also Meissen strikingly similar , but also from the aquarium origin Chaozhou, Guangdong .

 

Insiders said : Beijing Many ornaments are shipped over from the Guangdong side , and jewelry factoryindustry is a lucrative industry in Guangdong, and more wholesale price is very low , registering a foreign brand , stationed in Beijing to sell more high-end storefront , the price can be doubled , which is the trick , such as a vase , wholesale prices in Guangdong, tens of dollars , to the Beijing high-end stores , it could sell a few thousand dollars , the key is to control this store was not particularly stringent.

Jewelry high rate of entrepreneurial success

 Franchise jewelry supplier is more a sense of trust for consumers

 

Jewelry store franchisees can use a smaller price , share licensors efforts to form after long-term operation of the brand and reputation, which will effectively promote sales , greatly expand their business scope. Jewelry chain stores chains because inherited goodwill , equal to the customer reassures that even the newly opened store or unfamiliar store , consumers will have a certain degree of intimacy and trust . Consumers in their consumer behavior is uncertain, the brand is often prompted them to trust the power of decision . The brand's influence can be formed not happen overnight , and careful management of enterprise results. Therefore, the jewelry store franchisees , the direct borrowing power of well-known brands , it is a worry and effort to do.

 

High jewelry stores join venture

 

Franchise jewelry can often get professional training

 

Jewelry store franchisees will often get from the professional chain headquarters targeted training and guidance , and continuously improve their business and management capabilities. Jewelry store franchisees similar business even without experience , but also through this program , after a short training , directly owns and operates such business . Experience is extremely valuable for investors , there is no experience often means not investments. And jewelry is the franchisor plays a master role , through its systematic training , will investors slowly with the door .

 

The entry is just the beginning of success , continuous learning, continuous improvement, continue to make business has been booming . If Yuan Jing Chen jewelry chain system is not only focusing on Yuan Jing Chen joined the chain in the shop before the training , but also attaches great importance to the process in the shop , and to provide a range of upgrade training, so that entrepreneurs who own envy. If they also want to get the appropriate training , you must spend a small fortune in fees , but struggle to find .

 

Franchise business more jewelry manufacturer scale

 

On the one hand , through a unified procurement chain enterprises can enjoy preferential purchase large quantities to enhance the intensity of cooperation with suppliers to reduce procurement costs, significant savings in procurement costs . If you start your own business , then the merchandise, raw materials purchase , you may have difficulties . The franchise headquarters from mass production and customization, and even facilities , container , miscellaneous equipment, etc. , can be cheaper to buy.

 

On the other hand , chain enterprises can focus resources on advertising and promotion, reducing the average cost of advertising and promotion , franchisees no longer his own pocket , laborious advertisements posted everywhere .

 

In general, for want to start , but also suffer from lack of capital or experience of the people, to open a chain of stores is still the best choice.from jewelry factory

Jewelry into corporate earnings points

In the overall concept of home prevalent today, " decoration " concept is from the " decoration " concept isolated and popular, home accessories arranged in the position in the home are becoming increasingly prominent . More and more people to express themselves through home decor unique aesthetic tendencies and worldview. Recently held in Shanghai, professional home jewelry supplier trade sourcing platform - China International Exhibition home accessories , home accessories into the overall embodied decorated with soft assembly of this trend .

 

Home accessories budget rose by about 30%

 

According to statistics, in 2012 consumers in the home accessories budgets than in previous years rose by about 30% , home accessories to create space in the living room can be seen in an important position . To cater to this market trend , "China International Home Decoration Exhibition" , through the "design first" philosophy, for industry stakeholders to build up a direct communication.

 

2013 , "China International Home Decoration Exhibition" assembled from different countries and regions of the eight categories display plate, including whole home , lighting, handicrafts , decorative paintings, carpets, home textiles , home decorations, and especially for the show from the International fashionable home accessories established overseas area, dedicated to brands , manufacturers, distributors and designers to create a smooth exchange trading platform.

 

Internet survey shows that the overall concept of soft decorative assembly increasingly recognized that consumers pay more attention to the richness and spatial layering . More and more furniture dealer with a number of home accessories will be timely , otherwise a bit too monotonous. In order to conform to this trend , "China International Home Decoration Exhibition" let home accessories and furniture exhibitors exhibitors joined forces in the furniture exhibition in the integration of jewelry elements, so Furnishings furniture can be the perfect marriage, visually showing the whole home concept, let the show exhibited products are no longer just simple as passing out will be a lifestyle and design.

 

Hard-mounted development trend of software installed jewelry manufacturer

 

Some of the future what kind of home accessories trends de la Casa household brand founder Zhu Hanwei proposed overall future space will have a hard mounted development trend of software installed . Overall space to have vitality , to have themes, have the spirit of such values ​​. Currently, many industries are doing overall home decor, but this industry is a bottleneck , it needs professional measuring environment , the sales team , especially after-sales installation team . In the United States and Europe, some of the more comprehensive design department has put this hard-mounted soft fitted into the concept of the entire home improvement system, their practice is in fact a variety of different materials with a wealth of change , the space to do some flexibility , removable multi-element of a show. Such as a wall , in the middle mechanism fabrics, on the sidelines is the frame and mirror , just to put this mechanism fabric leaving four corners , as long as the people of furniture will be installed , with the four bolts your wall , and then install it on the wall , ordinary people will get. Different colors , different materials, different spatial effects , among different furniture overall program , marketers even a non-professional , can live to make professional , can present a professional effect, while in the latter , service personnel around the house can also be made ​​into a holistic lifestyle.

 

Jewelry become point increase profitability

 

Home accessories to decorate the whole home space and hardware equipment development trend of software installed , but also makes home accessories in the industry of the importance and profitability has improved. The industry believes that , you can not underestimate the hard-mounted soft fitted trend , a lot of space with the overall effect of home accessories, in fact, would effectively help businesses increase customer a single volume, locking the customer for the sale of the whole space will play a very big help. A considerable extent, small home accessories, decorated with soft assembly as a whole new trend in space , becoming an increase in the level of the entire marketing point of corporate earnings .

 

It turns out that the wonderful assortment of home accessories show , attracted more attention in the industry , according to statistics, China International Furniture Fair , the home accessories and interested in the popular range of products ranked second , behind furniture .

 

But the industry also suggested that the future must develop a variety of different styles, different price points , representing different regions of the home accessories and the overall space products conform to the current lifestyle , blending high intelligence , high-tech new products, in order to give the industry bring fresh blood to change some of the current homogenization serious situation.jewelry factory

Ladies new decoration sector brand

The brand Matchmaking , hosted by the Chinese jewelry supplier network planning is the third China Jewelry Forum held during an event designed to help companies develop the domestic jewelry market, expand marketing channels to help many of the dealers and agents and manufacturers together , win-win cooperation .

 

Matchmaking day, from Zhejiang Jewelry Industry Association, Mr. Chen Ruji , Zhongbaoxie Fan Youhong fashion jewelry Zhejiang Branch of the Secretary and other leaders also attended the matchmaking . General Chan said: "The current international market shrinking economy , foreign trade situation is not optimistic , many of the strategic objectives of jewelry enterprises should shift to the domestic stage to expand marketing channels , the layout of the domestic market, looking for good sales agents is particularly important and urgent Today from Zhuzhou outstanding dealers come together , cooperation and exchange, for both sides to seek cooperation and development in the road, has taken a solid step forward. dealers across the country are also welcome to come to Yiwu , with many outstanding jewelry enterprises are well brand butt , good long-term business cooperation and exchanges . "

 

Yiwu from Italina person in charge of the total land area to introduce the Yiwu jewelry business transformation and layout , and the Chinese jewelry network as a service platform to play an important role for the recognition and appreciation ; Meanwhile, Ladies new decoration sector Zhao to the presence of the person in charge of dozens of well-known jewelry business , on the " Ladies new decoration sector " market made ​​a detailed presentation on the project 's advantage to do a detailed elaborate and well-known for the energy and Yiwu jewelry manufacturer business with the hand , the brand cooperation , showing great enthusiasm .

 

Zhao said, " Ladies new decoration sector " is the only woman fashion jewelry wholesale , Zhuzhou City , located in Zhuzhou Lusong apparel wholesale prime business district , is a shopping, leisure , dining in one, covering Hong Kong and Taiwan , Japan and South Korea fashion elements of women's jewelry theme market. Project Planning 9 layer ( layer 1 to 8 layers rich ) , nearly 20,000 square meters, is expected to more than 100,000 types of goods . Secondary 1 to 4-storey female fashion jewelry wholesale, nail salons exchange , boutique Petty Museum, Japan and South Korea trend of the museum, take the museum personalized service , creative influx of goods shop , each layer a theme , functional area clear and covers Format rich . Fully absorb the latest Japanese and Korean fashion, classic fashion jewelry, various ornaments of different personalities, wild is not heavy like lead the Central "decorated " still rings ; fifth layer is planning to order jewelry show featuring gourmet snacks thematic area ; 6th floor compared to the 8th floor Scriptorium matching center , the jewelry industry , warehousing, showroom , office stop solution . Zhao general introduction caused many companies keen interest and concern.

 

Subsequently, the Chinese jewelry Network and Hunan Ladies new decoration sector signed a cooperation framework agreement , China jewelry network chairman Mr. Wan Jun and delivered a speech , which means that Chinese jewelry network as a service platform , hope that through this brand matchmaking , do a grafted bridges , so many outstanding dealers , agents with Yiwu famous jewelry factory brand has a more in-depth cooperation , create brilliant .