2013年7月2日星期二

Footwear Kingdom discourse ups to find another way of Chinese


Accession to the WTO five-year transitional period has ended, we see Chinese women shoes manufacturer trade is increasing, especially in the United States and the European Union's trade surplus surged, but also led to these countries or regions with strong rebound, they frequently lift anti-dumping or other sanctions stick waving to Chinese enterprises. Late last year to early this year, China launched a massive shoe anti-dumping battle. April 1, 2007 onwards, the Russian "cut to order" formally implemented ...... shoes in China hit the European market, "winter", struggling to find a way out of the shoe factory, the far northwest China's Xinjiang has ushered in various ports Chinese shoe exports boom: in 2006 alone, from Xinjiang port value of footwear exports reached $ 963 million, a figure that Chinese footwear export powerhouse that year, Wenzhou shoe exports nearly half.
World in the Context of Chinese shoes
"Chinese shoes" as a noun, the world is being redefined.shoes factory
"British children's toys already are 'Made in China', and before long, the global village neighbors who also have to wear clothes, visiting friends and relatives of the Chinese-made." When two years ago, the British "Times" description already the reality of the world, when the first phase of the New Year 2007 "Time" magazine was printed on the cover of "China: the beginning of a new dynasty."
Chinese shoes, which roots the "new dynasty" kingdom of the distal small economic growth rate also let the Western world by surprise. As the United Nations Industrial Development senior officials said, on a global scale in the future to seek a substitute for footwear production and export of Chinese national, there is no way to find them.
China shoes with their own interpretation of its own pace in a pivotal position on the world stage. In the global footwear production of 13 billion pairs of shoes in China produced 10 billion pairs, exports nearly 70 million pairs of footwear in the world's territory accounts for more than 60% share. In other words, the world's 6 billion people, an average of everyone owns a pair of Chinese shoes.
Chinese shoes Yiqijuechen will inevitably affect the world, especially in Europe and America's nerves, thus garbling: Chinese shoes went, will produce endless premium - whether it is the European Union, the United States or Russia, as long as there are Chinese shoes it means that the local footwear market was severely crowding.
April 2005 in Brussels, Belgium at the World Footwear Congress, European countries generally believe that China's footwear production enterprises to seize the market, resulting in atrophy of the EU footwear industry, to a certain extent, caused by their businesses closed, workers are unemployed, so strongly urge the European Union to take urgent measures to avoid greater losses.
    
    Then, around the "Chinese shoes" this title, many Western mainstream media do countless articles, world-renowned research institutions have to "Chinese shoes" ground first wrote books, so far, "Chinese shoes" become the world contending " shoes "proposition.
Kingdom of discourse ups Footwear
Along with numerous industry five years of adjustment, another end of the transitional period, the real economic competition has only just begun, who can master the right to speak, who will be able to gain the initiative.
Unfortunately, in the real competition is just beginning, the Chinese footwear industry collective world into a negative context, which led to the gradual loss of the right to speak.
World context unfavorable to China shoes brought serious consequences: First, Nigeria, Venezuela, Mexico, Colombia, Turkey and other countries were taken "prior import licensing control" measures such as anti-dumping investigations and obstacles on China's footwear, luggage such as the implementation of trade barriers; longer be Spain, Russia have taken place against Chinese shoes burning shoes, buckle shoes events.
The most serious consequences are from Europe. As European countries generally believe that China's footwear production enterprises to seize the market, resulting in shrinking the EU footwear industry, strongly urged the EU to take urgent measures to avoid greater losses.
Footwear Kingdom discourse ups to find another way of Chinese shoes
Subsequently, the European Commission decision, made in China, two tariff lines of safety shoes anti-dumping investigation. Then again, the European Commission published the notice of initiation, from China, Vietnam, all leather and synthetic leather uppers product launch anti-dumping investigation.
October 7, 2006, brandishing a long time anti-dumping "big stick" Final pound the Chinese footwear enterprises, the EU officially launched on the origin of Chinese leather shoes products imposition of the two-year anti-dumping duties. Close to the high of 16.5% anti-dumping duty hit the Chinese shoe, SMEs suffer particularly heavy blow. This may lead to the EU's export enterprises large area unemployed workers, or even "may bring other countries anti-dumping."
Face anti-dumping big stick, O'Connell, Tema, gold shoes, newborn million other companies first filed a lawsuit to the European Court of First Instance, and other domestic enterprises chose silence, retreat to avoid, or take other measures to save. This is somewhat transferor "Sorrow, Blame."
Hamstrung fought in the Central Asian market of Chinese shoes
When the Chinese shoes from China's "East Gate" export frequently affected, some of the traditional export of footwear major port traffic began to shrink. At the same time, adjacent to eight countries in Xinjiang has set off a boom in exports of footwear: footwear products with export volume increased year by year, China's exports of footwear grade is also rising, footwear variety, style, model, color becoming richer , the consumer market continues to expand.
From Urumqi Customs that, since 2006, Xinjiang port of footwear and its products export volume of high value, distinct characteristics.
Chinese shoe exports from ports in Xinjiang westward in recent years has been a major trend in exports, but exports surge began in 2005. That year, Xinjiang port footwear exports worth $ 884 million. In 2006, another $ 963 million worth of Chinese shoe exports to Central Asian and Russian markets, an increase of 8.9%. Meanwhile, footwear products such as heels, soles and uppers and other parts exports also showed growth year after year.
Concomitant, Chinese exports of footwear grade has been improved varieties are also more abundant. This is mainly due to the Central Asian countries, the improvement of living standards, the quality requirements of daily consumer goods gradually increased. A statistics show that in 2004, Xinjiang port shoes export average unit price of only $ 2.83, in 2005 to $ 3.2 in 2006, rose to $ 4.33. Enriched varieties of footwear exports in 2004 mainly for imitation leather shoes and sports shoes, began to increase in 2006 sandals, slippers, shoes, and other tooling dozen varieties.
Chinese shoes is not only the face of the western market fully open up Central Asian countries and Russia. In addition to Central Asia, Kazakhstan, Kyrgyzstan and Tajikistan and other countries maintain a stable market, the Chinese shoes have begun to place Pakistan in South Asia. In 2006, Chinese exports to Pakistan nearly 9 million pairs of footwear, the total exports accounted for nearly two South Asian region.
Eighty percent Central Asians to wear shoes 60 million Chinese market to be developed
It is understood that, as of now, in Kazakhstan, Russia, Kyrgyzstan, Tajikistan, Uzbekistan and other Central Asian countries, the shoes on the market, 98% is imported shoes, which shoes produced in China due to low prices, increasing the quality and occupy these countries and regions footwear imports 80% of the share.
In these countries and regions, although the development of the Russian footwear slightly faster, but due to the production process and style is relatively backward, so far only a few shoe factory normal start, most of the shoe factory equipment is aging and thousands of people wear shoes almost completely rely on Chinese imports. A boy, from Wenzhou, Zhejiang manager examines the export of footwear in the Central Asian market, said: "In the Central Asian countries after the visit, I suddenly realized that, before we just put eyes on the EU market, in fact, is a mistake, The rapid development of the Central Asian market is really unexpected. More importantly, there are nearly 60 million people in Central Asia markets, dependence on Chinese footwear products is very strong.
He traveled with several Chinese footwear enterprises responsible person also believes that, due to the EU anti-dumping measures, the Chinese shoe companies are eyeing markets in Central Asia. "Central Asian footwear market demand, far beyond our imagination had now, shipped daily through the Horgos Port in Xinjiang Kazakh and even radiation to Central Asia, European countries, shoes, up to millions of dollars in one day Exports. "Xinjiang purchasing shoes Cannavaro is good, is from Kazakhstan, footwear dealers, his annual purchases of shoes from China exceeded $ 10 million.
Cannavaro good that significantly improved the quality of Chinese shoes, and the price is very cheap. "If we did not import from China, the indigenous production, because the production process, labor costs and other reasons, the production costs will be far greater than the imports of footwear from China."
As Navarro Jia said, with the Central Asian countries to improve living standards, China's imitation leather shoes factory export quality and style has gradually unable to meet the needs of consumers in these countries. Therefore, the recent two years, the Chinese production of higher quality, newer types of footwear products to replace the previous inexpensive imitation leather shoes, a Chinese export Central Asian and Russian market mainstream footwear products in terms of quality or style has over Turkey's products by the Central Asian and Russian consumers.
And shoes compared to Central Asians prefer to wear sneakers, which they generally pursue leisure and relaxed lifestyle are closely related. Students like shoes is because of the convenience and ease, while adult men also lightweight and comfortable shoes are attracted.
Usually at home or at rest, mostly adult men also wear sneakers. However, in formal occasions, such as work, guest, attend meetings, weddings and other events, you must wear black shoes and tie his shoes is regarded as more formal style.
Relative to men's love for sneakers, Central Asian countries, female consumers prefer the heel shoes. Winter boots are essential for women shoes, adult females are usually not very prepared several pairs of black boots, boots with fur classes are also warm layer based. But in recent years, a variety of color boots have gradually been sought after by local young women.women shoes manufacturer
In recent years, with the gradual recovery of the national economy in Central Asia, Central Asia, the income is also growing rapidly. A few years ago in order to take advantage of cheap Central Asian markets as the primary low-grade leather shoes (boots), has now been manufacturer of high-end women's shoes (boots) are replaced, low shoes (boots) can only be underdeveloped economy, especially in remote rural or Area residents to accept.
Assembly plant in Xinjiang promising start-up shoes
Xinjiang Foreign Trade and Economic Cooperation Department of Policy Research Main Renhuang Ping Chao analysts believe that large-scale diversion of Chinese goods shoes export Central Asian and Russian markets in Xinjiang, has formed a trade route, which is the Chinese shoe exports in the east after the conduct of the "self-help "action, which is the Chinese goods shoes" West "campaign begins.
He believes that the current Chinese footwear manufacturers and border crossings in cooperation with Xinjiang as a platform to seize the Central Asian and Russian markets, should establish Chinese border in Xinjiang, the nearest shoe processing zones, semi-finished products and components for the footwear arrived in Xinjiang, the shoe production forward, direct docking with the sales market. This will enable the Chinese shoe footwear manufacturers in controlling the cost of production, while the nearest control market risks.
Xinjiang is China's only directly adjacent provinces and countries of Central Asia, Central Asia and the Russian businessmen in Xinjiang, a large proportion of direct procurement, set up factories in Xinjiang, to facilitate direct buyers who purchase order, the implementation of production orders, reducing the Chinese footwear manufacturers Export controllable risk, can effectively circumvent international footwear market risk, but also to facilitate customs clearance of foreign trade enterprises directly.
Long been engaged in the study of foreign trade Huang Ping Chao also believe that China's shoe manufacturers in Xinjiang to carry out if the project or to the domestic processing of leather, fabric, accessories and transported to the Central Asian countries for offshore processing, style, design and development in line with international trends and then trend, then, in Central Asia, the Chinese footwear market will be more competitive, the market share will be further expanded.shoes manufacturer
This person also reminded the eastern trade shoe, Chinese shoes manufacturer in Central Asia and Russia should be the main "brand war." Kazakhstan and other Central Asian countries currently in the market, the Chinese footwear products primarily to middle and low, to be priced competitively. Almaty Kazakh shoe boutique, which sells products marked with European origin, in fact, these brands or manufacturers in China, the Chinese shoes in the Kazakh and the entire Central Asian market is still not out of the brand miscellaneous, low price issue .
In addition, the Chinese footwear market in Central Asia and Russia, should first conduct market research, according to the spending habits of consumption, preferences, production of marketable products. In the Central Asian countries, fashionable, stylish, cheap Chinese casual shoes popular consumer favorite. China's footwear manufacturers in Central Asia should be aimed at the consumer market demand, timely adjustment of export footwear styles, model, color, etc., and actively carry Central Asian and Russian footwear market research, for these countries and regions, geographical and ethnic characteristics, production marketable flagship product, such as rare in the domestic market, 44 and 45 yards shoes, very common in the export product.
Editor: "Who can correct interpretation of China's reform and development, who will be able to win the Nobel Prize in Economics." This is Friedman issued a "spell." For the Chinese footwear enterprises, may wish to apply Eph Weng this sentence: "Who can help Chinese shoes anti-dumping out of the prisoner's dilemma and annoyance, who is the king of the footwear industry." But in China's footwear industry faces "prisoner's dilemma" problem has not completely resolved, Chinese shoe dilemma story is still "to be continued." This can not but make us Worries! men shoes manufacturer

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